4 generations of goldsmiths, 100 years of family business

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4 generations of goldsmiths, 100 years of family business

In this episode of Lusso 360 podcast, Trudy Berger and Arianna Alessio had the pleasure to talk with Lucrezia Buccellati, Co-Creative Director of the high end jewellery brand Buccellati.

This episode in pills:
– The difference between the European, American and Asian market when talking about consumers behaviour, buying preferences and the importance of story-telling.
– How to preserve the brand DNA and hand it down to the next generations.
– How team work really works: from the design conception, to its first draft and final creation of the art piece.
– Buccellati ‘s signatures: the precious techniques used that are dated back to the Renaissance; the value of time and craftsmanship; the importance of in-house creations, with a fully sustainable production chain.

Lucrezia Buccellati ‘s passion for her work, combined with her knowledge and understanding of the clients is fascinating.
There’s much behind a jewel, which is a whole world of artisans, professionals, people, that work together to create a dream for every single client.

Lusso 360 is on Spotify, Apple Podcasts and Amazon Music.

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